Roles*
• CREATIVE EXECUTION
• DESIGN & DEVELOPMENT
• DESIGN & DEVELOPMENT
Phillips 66 App
The customer needed to manage company campaigns across hundreds of stores nationwide and provide chief-level executives with a robust dashboard that automates sets of key performance indicators.
Technologies
- Native iOS
- Native Android
- NodeJS
- PHP
- Amazon S3 Server
Project Scope
- Frontend application development
- Partial backend development with
- NodeJS and PHP
- Mobile application
Key Features
- Ability to analyze, collect, and engage with customer data throughout lifecycle
- Capability to review and redeem customer rewards
- Effectively produce consolidated location reporting metrics on customer engagement, points, and loyalty members
- Utilize frequency caps, usage restrictions, and inventory caps to define and restrict offer redemptions and offer purchases
- Creative content platform with copy and images enables users to define offers
Challenge
The customer needed to manage company campaigns across hundreds of stores nationwide and provide chief-level executives with a robust dashboard that automates sets of key performance indicators.
Solution
Customized frontend user interface for campaign managers to oversee loyalty programs, launch various campaigns, and generate dashboards for upper management.
