Phillips 66

Type

Custom Content Management System (CMS)

Industry

Retail Automotive Fuels

Business Challenge

The customer needed to manage campaigns across hundreds of stores while providing a robust set of key performance indicators and dashboards to chief-level executives.

Kromeon Solution

Create frontend user interface for campaign managers to manage loyalty programs, launch campaigns, and create dashboards for upper management.

platform

Key Features

  • Capability to collect and analyze customer engagement through their lifecycle

eventstream

  • Easily review the rewards customers redeemed overtime

redeemreward

  • Effectively provide consolidated location report view containing metrics on loyalty members, points, and customer engagement

locationview

  • Define offer restrictions to restrict offer purchase and offer redemption with frequency caps, usage restrictions, and inventory caps

offerrestriction

  • Platform users are able to define offer creative content with copy and images

defineoffer

Technologies

  • NodeJS
  • PHP
  • Native iOS
  • Native Android
  • Amazon S3 server

Project Scope

  • Frontend application development
  • Partial backend development with NodeJS and PHP
  • Mobile application

Contract Type

Dedicated development team including design, quality assurance, and product management.

Duration

5.5 months